GumGum's Contextual Intelligence Platform
Maximize Ad Relevance & Performance with Attention Metrics
GumGum's Full Product Suite and Contextual Offerings
Find Relevant, Untapped Audiences for Your Brand
Resources and Support to Amplify Media Strategies
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Grow Your Audience With Connected TV (CTV)Â Advertising
Enriched with Brand Safety in Every Impression
Expand Your Reach With In-Game Advertising
Xandr Will Be the First Major DSP To Offer Verity™, GumGum’s Accredited Contextual Targeting and Brand Safety Technology
A Comprehensive Guide to GumGum's Ad Units for Advertisers
A Comprehensive Guide to GumGum's Ad Units for Publishers
New Ad Unit: Desktop Skins - This unit expands across the screen and seamlessly integrates with the content.
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Ad Frame units are becoming the go to non-intrusive way to grab people's attention. Advertisers that have run campaigns with In-Image...
With more and more DSPs only buying from ads.txt authorized sellers and resellers, publishers are being forced to incorporate this anti-fraud system - to their own benefit.
Learn about ads.txt and how it is helping publishers save millions of dollars. Ads.txt is a free, easy to implement solution that stops fraudsters in their tracks.
Learn what header bidding is and how it differs from waterfalls, and how it allows all of a publisher's demand sources to compete simultaneously for available impressions.
Technology exists to protect brands from having their image associated with questionable content on the web. So why are some still using outdated brand-safety verification methods?
Grow beyond social media by taking advantage of GumGum's new ad units. Repurpose Instagram stories, Instagram ads and Facebook ads for placement within hundreds of premium publishers in a contextually relevant manner.
